Seedlip is a Nature Company on a mission to change the way the world drinks with the highest quality non-alcoholic options. Pearlfisher has now created the identity and detailed packaging design for a range of non-alcoholic aperitifs.

“Inspired by 17th century herbal remedies as well as lepidopterology (the study of moths and butterflies), we built a refined ecosystem for Æcorn Aperitif’s identity, brand world and packaging design to develop within. Traditionally an alcoholic beverage, the before-dinner drink has long been understood to increase our enjoyment of food. Æcorn Aperitifs makes way for exciting, new options and extends the backbar beyond wine, spritzes and vermouth with three varietals – Dry, Bitter and Aromatic.”

“We took all the elements provided by the Æcorn team and wove them into a story of duality – the levity of the butterfly and the foundation of the oak, a key ingredient of each varietal. The team at Æcorn shared an aphorism that says, “From small acorns, mighty oaks grow”. This set us on the path for the brand to cover new territory as a nature company, establish brand world touch-points and breathe new life into the aperitif drinking occasion. Designed by Pearlfisher for Seedlip.”

By Kristina de Verdier on 18 June, 2019 In Design, experience, non-alcoholic, packaging

Oat-based products have emerged as one of the most popular and disruptive trends on the market. At the forefront of this trend is Yosa, a brand that’s harnessed the oaty goodness and power of oats for the last 20 years. Recently acquired by one of the largest corporations in the Finnish food and drink industry, Fazer approached Pearlfisher to refresh Yosa’s expression and make it stand out in what is becoming a crowded space.

“Our design counteracts the cold cues of the category and celebrates the greatness and deliciousness of Fazer Yosa products. Illustrating Yosa as a plant, the Y logo signifies where everything related to the brand flourishes from whilst the strapline – We Know Oats – reinforces the brand’s heritage and expertise. Embodying both its pioneering spirit and rich heritage we focused the Fazer Yosa brand story on the bigger potential oats have as part of a healthy lifestyle.”

By Kristina de Verdier on 26 February, 2019 In beverage, brand, Design, fazer, Food, packaging, pearlfisher, yosa

    Inspired by cow blotches and colors of the earth and nature. These products are aimed at a selected audience of vegans who take care of the environment and their health. For the logo, a simple and geometric typeface was selected that made a contrast with the rusticity of the spots. A series of iconographies were designed that refer to times when man was fed only with natural products. Their approach with clean, sans-serif typography gives Cocot a luxurious feel mostly associated with high-end fashion brands. Designed by Mamba Studio.

By Kristina de Verdier on 29 May, 2018 In Design, packaging

PUMA and MIT Design Lab have been conducting research in the field of biodesign since June 2017. Biodesign is the practice of using living materials such as algae or bacteria to create products. It makes possible a football jersey made from the silk of a spider or a shoe box grown from mycelium, the root structure of mushrooms. PUMA Biodesign explores the new frontiers of biological design and fabrication to bring advances in science and biotechnologies closer to our daily lives through sport products.

Four initial experiments that derived from that study were exhibited at this year’s Milan Design Week. The four initial projects include a Breathing Shoe, which is a biologically active shoe that enables personalised ventilation by growing its own air passageways to keep the foot cool; Deep Learning Insoles, which collate realtime biofeedback by using organisms to measure chemical phenomena that indicates things like fatigue; Carbon Eaters, which is a microbially-active t-shirt that responds to its environment to change its appearance and inform the wearer about air quality; and Adaptive Packaging, a biologically programmable material that can change its shape and structure to become a new type of alive, biodegradable and adaptive packaging. See the videos here.

By Kristina de Verdier on 17 May, 2018 In bio design, fashion, Innovation, MIT, packaging, Puma, smart, sport, Technology

Cocofloss is a California based company making flossing a fun and rewarding experience. Mexico-based Anagrama has been designing awesome stuff again. This is how they explain their work for Cocofloss: “They offer a great variety of dental floss with a preoccupation for design. The graphic syntax developed for this project displays Cocofloss amusing essence within the interplay created by the various present elements. The pastel based colors alludes to the brand’s main values, diverting from the already age-worn clinical white more common for all things oral care. This was then matched with an elegant logo composition creating a more refined character. The metallic foil gives the whole aesthetic a holographic finish that enhances its lively and clean nature.” Via The Dieline.

By Kristina de Verdier on 3 April, 2018 In anagrama, Design, floss, packaging

Lush introduced packaging made from recycled coffee cups in October 2017. An advanced processing technique is being used, to separate the plastic and paper, press-molding the paper to create the packaging. The square clam-shell box design can store up to four of Lush’s solid bath-oil products.

By Kristina de Verdier on 15 November, 2017 In Design, lush, packaging, recycled, sustainable

A computer program allows the designer to experiment and fine-tune shapes and patterns in a simulator. Once the desired response emerges digitally, the structure is fabricated. Via Frame.

By Kristina de Verdier on 23 August, 2017 In air, Design, Innovation, MIT, origami, packaging, products, structural

The collection, which consists of ten products, will help make hair care simpler, by offering products specifically designed for individual hair needs. Whether hair is coily, curly, natural, relaxed or somewhere in between, FORM’s personal and versatile products will help. Designed by Jones knowles ritchie (JKR), a global design agency with offices in London, New York, Shanghai and Singapore. Via Under Consideration.

By Kristina de Verdier on 4 August, 2017 In beauty, bottles, hair care, packaging

Viupax revolutionary shoe packaging, designed by Andreas Kioroglou, founder of the Greece based design studio Matadog Design. After two years of designing, researching and testing, the ultimate sustainability shoe packaging has been developed, as it incorporates a number of innovative features. It’s designed to be more sustainable and cost effective compared to traditional shoe boxes by using much less cardboard and less volume.

It uses 20-57% less material and occupies 20-50% less volume.

It is designed to be cost efficient in matters of production and transportation and above all designed in such a way to improve personnel productivity and user experience. It is designed to be flexible in stacking allowing them to be stored in many new and interesting ways. It eliminates the use of bag as it can be converted into a carry bag or shoulder bag to be easily transported by the customer.

By Kristina de Verdier on 4 August, 2017 In box, Innovation, packaging, Paper, shoe, simplicity, sustainable

“Less  is  future”  is  the  slogan  with  which  Malko  talks  to  the  world:  the fight  against  waste is  one  of  the  challenges  of  the  third  millennium.  It  must  be  won  by  changing daily habits. Malko  is an  Italian  product  design  brand  that  was  born  to  inspire  an  eco-­friendly  lifestyle.  Its  mission  is  the  reduction  of  the  disposable  plastic  bottles  use  through  the  new design  of  the  Malko  Bottle. The  bottle is made from stainless  steel, keeping  your  drinks  cold  for  24  hours  and  warm  for  12  hours.  Hygienic,  leak proof,  taste  and  odour  free.

By Kristina de Verdier on 5 June, 2017 In bottle, italy, milan, packaging, reusable, sustainable

Researchers at the MIT Media Lab’s Tangible Media Group have managed to make shape-shifting pasta, edible origami 🙂 Why? To package and ship pasta more efficiently for example. But of course they have many examples of culinary potential for this technology.

The researchers have created flat sheets of gelatin and starch that, when submerged in water, instantly sprout into three-dimensional structures, including common pasta shapes such as macaroni and rotini. The researchers presented their work in a paper this month at the Association for Computing Machinery’s 2017 Computer-Human Interaction Conference on Human Factors in Computing Systems. They describe their shape-morphing creations as not only culinary performance art, but also a practical way to reduce food-shipping costs.

“We did some simple calculations, such as for macaroni pasta, and even if you pack it perfectly, you still will end up with 67 percent of the volume as air,” says Wen Wang, a co-author on the work and a former graduate student and research scientist in MIT’s Media Lab. “We thought maybe in the future our shape-changing food could be packed flat and save space.”

By Kristina de Verdier on 30 May, 2017 In edible origami, efficient, flat pasta, Food, Innovation, MIT, packaging

After launching two beloved fragrances, Zlatan Ibrahimović Parfums is releasing its third collection – MYTH WOOD and MYTH BLOOM. The scents capture the elusive magic of Zlatan’s home country – the forests, nature and calm of Sweden. Zlatan worked closely with Olivier Pescheux, one of the world’s leading perfumers from Givaudan in Paris.

By Kristina de Verdier on 10 May, 2017 In Design, myth, packaging, perfume, zlatan

A team of Armenia-based designers have created a product in which each of them can find their favorite flavor of coffee (espresso, cappuccino, mocha, latte, americano).

RESULT

By Kristina de Verdier on 9 May, 2017 In Coffee, Design, packaging

The French start-up company Lactips started in 2014 with the purpose to tackle the problem of environmental waste. In order to do this they produce water soluble and biodegradable thermoplastic pellets based on milk protein. Those pellets are used as a raw material for thermoforming, film, or any kind of plastic applications. You have probably seen their soluble film for dish detergent, which is fully integrated with the product – there is no need for the consumer to remove the packaging. So now the company has taken another exciting step in the global packaging development. They have developed an edible plastic packaging for the food industry, created from milk protein (casein).

By Kristina de Verdier on 11 April, 2017 In Design, Edible, environment, Innovation, Material, milk protein, packaging, sustainable