Tesco Virtual Grocery Store

A super cool shopping experience on the go. Tesco Homeplus opened a virtual grocery store in a south korea subway station, where users stop by scanning QR-codes on their smartphones. A large billboard was installed in the station, with images of products from a supermarket. Users scan the code of the products they would like…

Tesco – unwanted packaging back to the store

Tesco has initiated a program which will allow people to leave unwanted packaging at the store. The program will run for six weeks in a few selected stores around UK. The intention is to find out which kinds of packaging people find unnecessary and useless. Tesco points out that this is a pilot test – a consumer test to get their feedback and use that…