Starbucks introduces $1 reusable cups

      In an effort to increase customer adoption of reusable cups, Starbucks is rolling out a $1 reusable plastic cup at its cafes starting Thursday. The plastic cups will be roughly the same size and appearance as the company’s paper cups. Starbucks will give a 10 cents discount to customers using the cups, so the…

Coffee Cup Contest

58 billion paper coffee cups are thrown away, unrecycled, each year. The BetaCup Challenge – is asking designers to invent a mean to dramatically reduce the wastage resulting from unrecyclable paper coffee cups. Here are two of the ideas; Coffee to grow and 100% recyclable Une Coffee Cup. See more of the most promising ideas here

Starbuck’s cup recycling program

Starbucks has a goal to develop a comprehensive recyclable cup solution by 2012. Today Starbuck´s cups can only be recycled and composted in some communities – far from all. Therefore they have now initiated a cup-recycling program in cooperation with Global Green USA´s Coalition for Resource Recovery. It´s a pilot to test the collection and recycling of…