Circular Economy of Packaging

The Ambalaj Contributor Sofia Erixson has been digging into the circular economy thinking, and deals with what it means to the world of packaging. – We need to rethink the concept of waste! In the future we are all facing a growing population and increasing pressure on natural resources due to the ever-increasing demand for…

Water-Soluble Package made of soap

  Designed by Gyro. To protect at-risk babies from hypothermia and germs, we created the “Bennison Baby Care Wear” package. Inside, it contains one donated pajama. Each pajama is wrapped in a package made entirely of water-soluble, nontoxic, biodegradable soap paper. Even the ink used is 100% washable and child-safe. All it takes is a…

Acne redefines the beer category

  Daniel Noah Sheikh, currently based in Berlin, has been spending two years creating his own lager label, Noam. Collaborating with one of the world’s most innovative brewing laboratories, Noam brings the values behind traditional bavarian craftsmanship into the 21st century. Thereby defining a new benchmark for the art of contemporary beers, positioning the beer next…

By Kristina de Verdier On 20 April, 2016 In , , , ,

Muti Care by Mirko Borsche

MUTI skincare. Developed, designed and manufactured in Munich, together with Mirko Borsche. The uniqueness of MUTI products is their simplicity and intelligent design. The MUTI experience consists of three moments. 1. Design: The reduced packaging design and the colour markings help in regards to choosing personal products. 2. Clarity: A small number of highly efficient products fulfil the main requirements in…

By Kristina de Verdier On 20 April, 2016 In , , , ,

Water bottle made of algae by Ari Jansson from Iceland

People throw away billions of plastic bottles every year and that’s a problem because it takes plastic around 450 years to decompose, which is kind of a long time. Ari Jónsson is a product design student who studies at the Icelandic Academy of Arts. Recently he came up with a way to create a completely biodegradable water…

Raw C Coconut water by Saltree

Coconut Water by Australian Raw C. One of Australia’s leading authorities on healthy cooking and lifestyle, Pete Evans, is part-owner of the company. Designed by Saltree. “Raw C first approached Saltree to develop a Path-to-Market Retail Strategy to aquire distribution within major Australian supermarkets. In a highly competitive market, it was agreed that to succeed, we needed to…

Franco by Futura

Designed by Futura. Franco is a restaurant located inside an industrial building in the City of Querétaro. The interior design provokes a feeling of being somewhere else completely. “Our branding solution is as clear and direct as the name we proposed (it means “Frank”). We count on the constancy of certain materials and the typographic…

Meon by Beatrice Menis & Anna Johansson

Designed by Beatrice Menis & Anna Johansson. This project was born from a one-day-only creative exercise. The idea was to keep it as creative as possible in a short amount of time; we had to come up with a concept and bring it to live: that’s how Meon was born. What is Meon? It’s a brand for neon…

By Kristina de Verdier On 10 November, 2015 In , , ,

Seedlip by Pearlfisher

The world’s first distilled non-alcoholic spirit. Inspired by the art of nature, Pearlfisher crafted a design language that reimagines the distillation of natural ingredients, informed by herbal remedies of the 17th century. “In a drinks market saturated by sugary soft drinks and a bevy of alcoholic offerings, Seedlip is the first brand of its kind…

Rescued Fruits

Too much fruit is thrown away today. In cooperation with fruit importers, traders and farmers, Rescued Fruits takes care of the fruit which is wonderfully good to eat but for various reasons can not be sold. It could be a banana that is yellow instead of green, an apple with a bruise or a pear that is too…

Halo Top Ice cream by Peck & Co.

Designed by Peck & Co. Halo Top is a healthy ice cream with all-natural ingredients. As a sweetener they use organic stevia. Stevia is a plant native to Paraguay that’s been used to sweeten foods and beverages for more than 200 years. Erythritol is another all-natural sweetener. It’s found in things like pears and grapes and has naturally been in…

By Kristina de Verdier On 27 October, 2015 In ,

Coke Cans with temporary tattoo

Every year, Coca-Cola celebrates Hispanic Heritage Month by recognizing the achievements and contributions of Latinos in the United States. This year’s program focuses on the power of family, culture and community while bringing people together in celebration of their heritage and unique family stories. Based on the insight that Latinos have a particular pride in their family names,…

By Kristina de Verdier On 28 September, 2015 In , ,

Yoga and beer?

Lululemon is creating a craft beer. The yoga pants maker has revealed a new brew called Curiosity Lager. The company collaborated with Stanley Park Brewing to create the limited-release lager. It is the official beer of SeaWheeze, a half-marathon and festival that blends music, running and yoga held in Vancouver in August. The lager features chinook and lemon drop hops. It will be available in B.C. and Alberta…

By Kristina de Verdier On 7 September, 2015 In , , , , , ,

Carlsberg Innovative Communication

As many other brands do globally, Carlsberg is shifting their marketing investment, from traditional media to digital and social media channels. They are delivering brand communications where they appear in unexpected contexts. Or as they explain, they want to be present in the right contexts! Carlsberg recently launched a quite unexpected product. Together with the Danish beauty brand…

By Kristina de Verdier On 6 September, 2015 In , , , ,

Sigg by Brunner Mettler

The industrial designers Thilo Brunner and  Joerg Mettler (Brunner Mettler), were asked to create a thermos-version of the iconic Sigg bottle. In an article in Frame, Brunner explains “It’s a family of sturdy thermoses, they belong to a category of physical products that won’t be replaced by immaterial ones: products used for food and drinks. They look very…