100% plant based

“Tetra Pak launches the industry’s first beverage carton made entirely from plant based, renewable packaging materials. The new Tetra Rex® carton will be the first in the market to have bio-based low-density polyethylene (LDPE) films and bio-based high-density polyethylene (HDPE) caps, both derived from sugar cane, in addition to Forest Stewardship Council (FSC ™) certified paperboard.​”…

Tetra Pak launches the industry’s first beverage carton made entirely from plant based, renewable packaging materials. The new Tetra Rex® carton will be the first in the market to have bio-based low-density polyethylene (LDPE) films and bio-based high-density polyethylene (HDPE) caps, both derived from sugar cane, in addition to Forest Stewardship Council (FSC ™) certified paperboard.​” Go Tetra Pak!

Tomorrow Machine

Re-defining packaging for food, by Tomorrow Machine. A Swedish design studio based in Stockholm and Paris, specialized in package, product and food concepts. “We believe in looking at the world from a creative point of view to shape the innovations of tomorrow.” The images above are showing 1. Basmati rice wrapped in a pyramid of soft…

Re-defining packaging for food, by Tomorrow Machine. A Swedish design studio based in Stockholm and Paris, specialized in package, product and food concepts. “We believe in looking at the world from a creative point of view to shape the innovations of tomorrow.” The images above are showing 1. Basmati rice wrapped in a pyramid of soft beeswax, soy-ink printed and dusted with pearlescent robin’s egg blue. 2. Caramelized sugar, coated with wax, to be cracked like an egg to be opened 3. Gel of the agar-agar seaweed and water, made for drinks that have a short life span and needs to be refrigerated.

Inglorious Fruits & Vegetables

“Eating 5 fruits and vegetables a day can seem like a difficult task if you aren’t counting fries within that number. Sadly, approximately 300 million tons of food is wasted in a year; including those vegetables you never got around to eating. Intermarché, a chain of French supermarkets decided to do their part by purchasing…

“Eating 5 fruits and vegetables a day can seem like a difficult task if you aren’t counting fries within that number. Sadly, approximately 300 million tons of food is wasted in a year; including those vegetables you never got around to eating. Intermarché, a chain of French supermarkets decided to do their part by purchasing the  fruits and vegetables their suppliers usually throw away and sell them at a discounted price. For people to realize that the misshapen vegetables and fruits were just as good as their regular produce, they distributed “inglorious” fruit juices and soups. The end result? A success! They quickly sold out, and brought both attention and an easy solution to food waste.”

By Kristina de Verdier on 20 July, 2014 In , , ,

Sechzisch & Vierzisch

“‘Sechzisch Vierzisch’ takes the classic ‘Persching’ drink from Germany’s Rheinhessen region and turns it into a hip and lovingly crafted mixed wine beverage. To folks in Mainz, the name on the bottle says it all: a blend of sixty (sechzisch) percent rosé wine and forty (vierzisch) percent orange soda produces a peach-hued drink (hence the Rhenish…

“‘Sechzisch Vierzisch’ takes the classic ‘Persching’ drink from Germany’s Rheinhessen region and turns it into a hip and lovingly crafted mixed wine beverage. To folks in Mainz, the name on the bottle says it all: a blend of sixty (sechzisch) percent rosé wine and forty (vierzisch) percent orange soda produces a peach-hued drink (hence the Rhenish Hessian name “Persching”) that is served, oddly enough, in a beer bottle. Those are the dry facts.

The legend goes like this: once upon a time, 200 years ago, a clumsy winemaker’s wife named Lotte had a bike accident, and the oranges she was carrying fell into a wine trough. Unaware of what had happened, her husband, Henry, stomped the grapes as usual and marveled at the strange orange color. Once Lotte had explained the mishap and Henry knew he didn’t want his harvest to go to waste, he proceeded to further process the pulpy mix into wine…. That’s Sechzisch Vierzisch’s own anecdote about the company’s creation.” Via Sturm und Drang

Non-Stick Coating Keeps Ketchup Flowing

Packaging innovation from MIT, which addresses a major problem in the food and packaging industry. “MIT PhD candidate Dave Smith and his team of mechanical engineers and nano-technologists at the Varanasi Research Group have come up with a solution to a huge problem. LiquiGlide, a “super slippery” coating made up of nontoxic materials that can be applied to all…

Packaging innovation from MIT, which addresses a major problem in the food and packaging industry. “MIT PhD candidate Dave Smith and his team of mechanical engineers and nano-technologists at the Varanasi Research Group have come up with a solution to a huge problem. LiquiGlide, a “super slippery” coating made up of nontoxic materials that can be applied to all sorts of food packaging–though ketchup and mayonnaise bottles might just be the substance’s first targets. Condiments may sound like a narrow focus for a group of MIT engineers, but not when you consider the impact it could have on food waste and the packaging industry. “It’s funny: Everyone is always like, ‘Why bottles? What’s the big deal?’ But then you tell them the market for bottles–just the sauces alone is a $17 billion market,” Smith says. “And if all those bottles had our coating, we estimate that we could save about one million tons of food from being thrown out every year.” Watch video here. Via FastCo Exist

By Kristina de Verdier on 4 December, 2013 In , ,

Coca Cola Packaging Innovations

Coca-Cola  just released two new packaging projects, the Chill Activated Can and Sixer. The Chill Activated Can allows the consumer to see how cold their Coca-Cola is by displaying a graphic of ice cubes when chilled. The Sixer box saves the consumer space by storing vertically or horizontally in their fridge. Two great innovative packages…

Coca-Cola  just released two new packaging projects, the Chill Activated Can and Sixer. The Chill Activated Can allows the consumer to see how cold their Coca-Cola is by displaying a graphic of ice cubes when chilled. The Sixer box saves the consumer space by storing vertically or horizontally in their fridge. Two great innovative packages for Coca-Cola fanatics

Coke Sharing Can

You have probably seen the Coke bottles where the iconic logo is swapped with names, to invite people sharing the drink (and spread the message virally). Coca-Cola marketing has long centered around various ways of sharing.  Here is yet another twist on the theme. A temporary campaign; a regular-size Coke that twists apart into two small cans…

You have probably seen the Coke bottles where the iconic logo is swapped with names, to invite people sharing the drink (and spread the message virally). Coca-Cola marketing has long centered around various ways of sharing.  Here is yet another twist on the theme. A temporary campaign; a regular-size Coke that twists apart into two small cans so you can share with a friend. The cans were available in limited quantity during a trial stage via a “happiness truck” in Singapore. Via FastCo Create

Sustainable Packaging – Open Innovation

The Packaging Arena and WDO Innovation recently launched a Sustainable Packaging competition ( in Swedish). The competition is already open, and ideas will be screened throughout June. The winning concept will go through a refinement process, and finally be presented to the jury. The companies in the jury are Smurfit Kappa Sverige, BillerudKorsnäs, Stora Enso, DS Smith Packaging Sweden och Nordic Paper. All members of…

The Packaging Arena and WDO Innovation recently launched a Sustainable Packaging competition ( in Swedish). The competition is already open, and ideas will be screened throughout June. The winning concept will go through a refinement process, and finally be presented to the jury. The companies in the jury are Smurfit Kappa Sverige, BillerudKorsnäs, Stora Enso, DS Smith Packaging Sweden och Nordic Paper. All members of The Packaging Arena.

Cake in Bowl

Baking is a precise science. If the ingredients are not perfectly dosed it might be a disaster. Guy Benadon designed a series of three bowls, each associated with different cake recipes. The concept is to insert and measure the ingredients in the bowl in the order in which they appear on the marks inside. It’s kind of…

Baking is a precise science. If the ingredients are not perfectly dosed it might be a disaster. Guy Benadon designed a series of three bowls, each associated with different cake recipes. The concept is to insert and measure the ingredients in the bowl in the order in which they appear on the marks inside. It’s kind of a no-brainer way of whipping up a quick dessert using one simple product. The project began while he was studying at Bezalel Academy of Art and Design in Jerusalem. Read more at Design Milk

By Kristina de Verdier on 3 November, 2011 In , , , ,

NASA invention for kids

 GoGo Squeez, 100 percent fruit no sugar added in a squeeze pouch. For kids on-the-go. The package was originally designed for NASA astronauts. The value is a non-spillage package, you just squeeze out the content through the in-built straw. The first product they put in the package was what they called “no-mess-applesauce”.

 GoGo Squeez, 100 percent fruit no sugar added in a squeeze pouch. For kids on-the-go. The package was originally designed for NASA astronauts. The value is a non-spillage package, you just squeeze out the content through the in-built straw. The first product they put in the package was what they called “no-mess-applesauce”.

Egg Packaging

This is one of my favorite packaging – the classic egg carton. Made from paper pulp and has been around for decades, invented in 1911. It´s design has not changed much since then. It was replaced for a while with PET packaging but people preferred the natural look and feel of the paper pulp carton,…

This is one of my favorite packaging – the classic egg carton. Made from paper pulp and has been around for decades, invented in 1911. It´s design has not changed much since then. It was replaced for a while with PET packaging but people preferred the natural look and feel of the paper pulp carton, probably gives a stronger connection to natural and healthy product inside. A good thing with pulp is that it doesn’t require bleach treatment to achieve a high quality surface, which recycled paper often needs. It has a natural textured surface. The pulp material is chemical free and is much more environmentally friendly than the plastic PET alternative. A truly easy-to-open package…Ok you have to be careful to not crash the eggs, but overall so simple and nicely done.

By Kristina de Verdier on 27 December, 2008 In , , , ,

Back to the Tap

Back to the tap is a project selling reusable bottles with an inbuilt filter. This bottle filters the water as you drink it. All you have to do is to change the filter every now and then (approximately 3 months). An alternative to the disposable plastic bottles. On their web page they are presenting interesting figures how…

Back to the tap is a project selling reusable bottles with an inbuilt filter. This bottle filters the water as you drink it. All you have to do is to change the filter every now and then (approximately 3 months). An alternative to the disposable plastic bottles. On their web page they are presenting interesting figures how many disposable bottles people actually are purchasing a year, and how much it contributes to the global plastic waste. You can also read more about the subject on Treehugger.

By Kristina de Verdier on 4 September, 2008 In , , ,