Jupiter criticizing mainstream consumer habits

By Colin Dunn “Jupiter Consumer Goods is a culture-jamming brand designed to subvert and critique mainstream consumer habits. The brand is inspired by Jupiter, the deity of ancient Roman mythology. In Ovid’s Metamorphosis, Jupiter saves the earth from destruction by killing Phaëton, the reckless son of the sun god.”

Wine in PET?

Boisset introduces Fog Mountain Merlot in a 1-L PET bottle. I recommend you to read through the article on Greener Package. You will see some statements about sustainability, which as always will give you different answers depending on who you ask. Boisset in this case, claims that the PET bottles have a smaller carbon footprint…