FORM

  FORM is a hair care collection that celebrates beauty in all its forms and was developed to address the hair issues women have been facing for decades. The collection, which consists of ten products, will help make hair care simpler, by offering products specifically designed for individual hair needs. Whether hair is coily, curly, natural, relaxed…

Zara Fragrance Design

  Designed by Lavernia & Cienfuegos. “Zara approached us to redesign their “best seller” women’s fragrance range. The brief asked that the new design be an evolution of the previous one, with the intention that customers continue to recognize the collection. They asked us to focus on the bottle and cap and to make very little changes…

By Kristina de Verdier On 15 February, 2017 In , , , , ,

Rewined Soap Packaging

Rewined is now introducing a new product. Stitch Design Co. designed packaging for their collection of subtly scented soaps. The packaging pulls from the core design elements of the candle packaging to seamlessly connect this new product to the brand. Letterpressed wood veneer wraps, color coded wax seals and signatures on each bar are just a few of those…

By Kristina de Verdier On 10 January, 2017 In , , , ,

Carlsberg Innovative Communication

As many other brands do globally, Carlsberg is shifting their marketing investment, from traditional media to digital and social media channels. They are delivering brand communications where they appear in unexpected contexts. Or as they explain, they want to be present in the right contexts! Carlsberg recently launched a quite unexpected product. Together with the Danish beauty brand…

By Kristina de Verdier On 6 September, 2015 In , , , ,

Paper Tubes

  Chicago paper tube is making recyclable and biodegradable paper tubes shaped into containers for cosmetic, fragrance, candle and gourmet-food packaging. A good alternative to plastic packaging.