New butter brand and in-home experience

Here is a very good piece of innovation & design work for something as basic as butter. A holistic approach to the food product and its packaging, where the in-home experience has been key. Compliments to Pearlfisher and Arla. “As part of a long-term relationship with Arla, Pearlfisher have created a new addition to the Lurpak range – Slow Churned…

Earth Hour Package

Earth hour is on Saturday 20.30-21.30 CET. WWF is the initiative taker – A worldwide event for environmental awareness by turning off the lights for one hour. Here a dark carton package from Swedish Arla, temporary campaign they are having for the very same reason.