Can Collar™ is a durable, environmentally friendly ring alternative, made from 86% paperboard, a renewable, fiber-based material, using the minimum amount of material required to still firmly hold the cans in place, and be water resistant. The Can Collar™ is recyclable where facilities exist to recover poly-coated paperboard products. Developed by packaging company WestRock.
Muskoka Brewery who is a beer brand applying the solution on to their packaging has a holistic view on sustainability. They also together with the urban sustainability organization Evergreen will be continuing the Muskoka Brewery & Evergreen Fresh Water Grant Project, an initiative launched last autumn to help protect fresh water sources in Ontario.