Looks like paper cups, right. These are actually made of ceramic. London designer Anya Hindmarch designed the coffee cup and the idea was to create a reusable package and prevent cheap plastic packaging from contributing to landfills…and probably provoke a little with this “look-a-like”. The cup is like a thermos, it’s double-walled, so you can fill the walls with hot water and keep it warm longer. Seletti is doing similar things with their fantastic design, questioning standards, using icons of disposable packaging and making something beautiful and sustainable with it.